Will Robins has an amazing story. Like quite a few past guests Will start his golf career as a player more than a coach / teacher. However due to some crazy events in life he couldn’t continue to play. Check out his story on CBS.

We walk through his first coaching offer and what happened with those first 16 players that went through his programs.

After that first group he officially opened April 1 2008 and grew exponentially through the worst time financially.

• We talk about how he signed up 22 people for his second coaching program at $1300 a piece
• The marketing mindset he used.
• He he crafted his emails and exactly what was the messaging in those emails

Steven Whidden knows how to successfully start teaching at a new location. In this episode Steve walks through 3 actions that helped him to grow up a solid student base and the thriving academy he has now.

My teaching philosophy is very simple. My goal is to get you to reach yours.

Giving golf lessons is more than being book smart.

Steve Whidden had the opportunity to build a full time academy from scratch starting in 2008.

He started at a course with 300 members who had never taken instruction at the course.  His challenge was to get those members taking lessons at the course, building an academy from scratch. <em>Spoiler alert - which he was able to do.</em> 

We are going to talk about everything about this journey. What the market was like, the surrounding area, and the specific action steps he took to attract students.    Great stories, great actionable advice.

Joe has taught a lot of golf over the winter time in Chicago.  During the summer he’s known as the playing lesson pro, so I thought it would be interesting to see what he does over the winter months. 

If you’re struggling to get students into programs.   Joe runs through the “sales” pitch he walks through to help students understand why continuing instruction is really necessary. 

Steve Whidden has built a successful academy at a golf club near Tampa FL.  But as we’ve learned.  Getting to teaching at a high level takes time and there’s always a good story there.  We’re going to hear where Steve comes from and his perspective on all of this. Next week we’ll dive in and walk through a step by step of how he’s build up his academy in just a few years.